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Home Crypto

KULR Boosts Bitcoin Holdings with Acquisition of Extra 213.4 BTC

Strengthening Position in Cryptocurrency Market: KULR Follows MicroStrategy's Model with Additional Bitcoin Investment

Robert Green by Robert Green
Jan 6, 2025
2 min. read
KULR Boosts Bitcoin Holdings with Acquisition of Extra 213.4 BTC

Key Points

  • KULR Technology doubles its Bitcoin holdings by purchasing an additional 213.4 BTC, worth $21 million.
  • The firm’s total Bitcoin purchases have now reached $42 million, bringing its holdings to 430 BTC.

KULR Technology, a leading thermal management company, has significantly increased its Bitcoin holdings. On Monday, the firm purchased an additional 213.4 BTC, valued at $21 million.

KULR’s Bitcoin Treasury Strategy

Previously, KULR had announced plans to continue buying Bitcoin after successfully purchasing its first Bitcoin stash for $21 million. This initial purchase led to the firm joining the group of public companies owning a Bitcoin Treasury on December 26.

Earlier in the same month, KULR Technology unveiled its Bitcoin Treasury strategy. The company decided to consistently accumulate the leading cryptocurrency. This decision was seemingly inspired by recent market volatility, leading KULR to commit up to 90% of its surplus cash reserves to the Treasury.

Reports reveal that KULR’s purchases have been funded with the proceeds from its surplus cash and the At-The-Market (ATM) equity program.

KULR’s Bitcoin Holdings and Market Performance

With its latest acquisition, KULR has increased its Bitcoin purchases to $42 million, resulting in a total of 430 BTC in holdings. The firm’s first Bitcoin investment was made at an average price of $96,556.53 per coin, while the recent purchase was made at an average price of $98,393.58 per Bitcoin.

KULR has seen positive progress in its Bitcoin investment scheme, which has also positively impacted its market performance. The firm’s stock reached an all-time high of $4.80 shortly after its initial Bitcoin investment.

Even though Bitcoin’s price had an impressive start this year, the firm has already generated a BTC yield of 93.7% in just two weeks since its first purchase. Although the BTC yield is not a measure of KULR’s operating performance, it reflects the performance of the firm’s Bitcoin acquisition strategy, suggesting a positive outcome for its Bitcoin ventures so far.

The successful Bitcoin investment strategy of MicroStrategy has become a model for public companies seeking to diversify their treasury holdings. As corporations like KULR Technology, Marathon Digital Holdings (MARA), and Japanese firm Metaplanet adopt similar approaches, allocating substantial portions of their reserves to Bitcoin, this wave of corporate adoption signals a transformative shift in traditional treasury management and reinforces Bitcoin’s evolution into a mainstream financial asset.

As Bitcoin continues to break price records and institutional adoption grows, will more companies follow this trend?

Tags: Bitcoin (BTC)

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