White Label
White Label Key Points
- White Label refers to a product or service produced by one company and sold to another, which rebrands it as their own.
- In the context of blockchain and cryptocurrency, White Label solutions are often used for things like crypto exchanges or blockchain applications.
- These solutions allow companies to launch their own crypto-related services without the need for extensive technical expertise or development resources.
- White Label products can be customized to meet the branding and functional needs of the purchasing company.
White Label Definition
‘White Label’ refers to a fully developed and operational product or service that is produced by one company and then sold and rebranded by another company as their own. In the crypto and blockchain world, this often applies to software solutions like exchanges or blockchain applications.
What is White Label?
A White Label product is a ready-made solution that is developed by a company and sold to another, which then rebrands and sells it as its own.
This product can be customized according to the specific branding and functional needs of the buyer.
In the crypto and blockchain context, White Label solutions are often used for exchanges, wallets, and blockchain applications.
Who Uses White Label?
White Label products are commonly used by businesses that want to offer a product or service without investing in the technology or infrastructure to develop it from scratch.
In the crypto and blockchain sector, this could be startups wanting to launch a cryptocurrency exchange, a blockchain-based application, or a digital wallet service, but lack the technical expertise or resources to build it themselves.
When is White Label Used?
White Label solutions are used when a company wants to expand its product or service offerings quickly without the need for extensive development resources.
For instance, a company wanting to launch a crypto exchange can purchase a white label solution and have their platform up and running in a much shorter time compared to building it from scratch.
Where is White Label Used?
White Label products are used across various sectors, including the blockchain and cryptocurrency industry.
They are used wherever companies want to expand their offerings without investing in the development of a new product or service.
Why Use White Label?
White Label solutions offer several benefits. They allow companies to expand their product offerings quickly, save on development resources, and focus on their core business functions.
They also allow businesses to offer a product or service that would otherwise be beyond their technical expertise.
How Does White Label Work?
A company develops a fully functional product or service, often a software solution, which is then purchased by another company.
The purchasing company rebrands the product as their own and sells it to their customers.
The original company usually provides ongoing technical support and updates.